Consumer Trends and What They Mean for Pet Food Development: Make the Goat Milk Switch
The global pet food market is expected to surpass $137 billion by 2030, with a growing share focused on premium and functional nutrition (Grand View Research, 2024). As pet owners become more discerning, they’re expecting ingredient lists that read like their own grocery carts: clean, purposeful, and easy to digest. Formulators and pet food brands […]
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